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30 Day Challenge 2008: Day 20 – Google Adwords

Mike Law — Mon, 01 Sep 2008 11:47:10 +0000

Day 20 of the 30 Day Challenge is an introduction to setting up a Google Adwords Account. Probably not the best introduction to Adwords on the internet however it is pretty difficult to go into much detail in a 15 minute video as Adwords is quite a complex system.

I would recommend spending additional time learning about the nuts and bolts of Adwords rather than just jumping right in because it is important to do it the right way otherwise you will find yourself spending money on keywords which aren\’t going to convert and also paying too much per click.

The best advice I can provide in regards to Adwords is to start off with a small budget and keep your keywords highly targeted. The more targeted the keywords are to your niche the more likely you are to generate a sale. If you are successful with your highly targeted keywords then you can start to experiment with broader keywords.

One of the leading experts in running successful Google Adwords Campaigns is Perry Marshall. He has a free 5 day course on his site www.perrymarshall.com

Getting Started With Google Adwords

30 Day Challenge 2008: Day 19 – Increasing Your Blog Traffic

Mike Law — Thu, 28 Aug 2008 08:58:21 +0000

If you have decided to continue with your niche you will want to really start putting in the hard yards and driving as much traffic to your site as possible. There are many ways to do this as Ed mentions in the video and the next method which the 30 day challenge is going to be focusing on is Google Adwords.

Google Adwords has made many, many self made millionaires because of how powerful it is if used the right way. It is also an easy way to become broke if done the wrong way. The key to Adwords is to start off slowly and closely monitor your

How To Increase Traffic To Your Blog

30 Day Challenge 2008: Day 11 – How To Create A Squidoo Lens

Mike Law — Mon, 11 Aug 2008 09:07:07 +0000

Squidoo www.squidoo.com is a great place to create content and build links to your own sites, you should also get a fair amount of direct traffic. You should really try and create as many lenses and/or groups as you can making sure they are of good quality. You can also add your blogs RSS feed to your lens which is a great way to make sure your new posts get indexed nice and quickly.

They key is to make sure you optimize your lens your your chosen keywords in the lens title, lens URL and scattered throughout the lens. The more info you can add to your lens(es) the more traffic pulling potential it has and the more likely other Squidoo lensmasters are to link to it.

Also make sure you use the maximum number of tags which I believe is about 40, as each tag you use creates a back link to your lens from the Squidoo tags pages.

GuruBob also shows today how to find content on your niche using Market Samurai. The find content option of Market Samurai has a pretty cool feature which creates an RSS feed of content pulled from a large variety of sources which you can add to your Squidoo Lens.

Today’s Videos

How To Create A Squidoo Lens

Find More Content Using Market Samurai

30 Day Challenge 2008: Day 6 – Publishing A Blog

Mike Law — Wed, 06 Aug 2008 11:43:10 +0000

Blogs are a great way for new people to internet marketing to get a site up and running and easily add content without having to know HTML. Search engines love blogs as they come well configured right out of the box. WordPress is one of the best blogging platforms available and as it is free is an obvious choice for The 30 Day Challenge. In fact you are looking at a WordPress blog right now as I use it on this site in conjunction with Joomla which is a free open source content management system.

You have two options in regards to using your own hosting account which allows you to have your own domain name such as yourdomainname.com or using the hosting provided by The 30 Day Challenge which would look something like yourkeyword.topicster.com

Registering a Domain

If you are serious about starting an online business it is highly recommended to purchase your own domain. It only costs around $10 a year to register a domain so it isn’t going to break the bank and over time that domain will increase in value providing you continue to promote it. You also have full control over what content you add to your site and don’t have to be concerned with having your account deleted and losing all of your content if it is hosted elsewhere.

It is recommended that you add your main keyword to your domain. For example if the niche you are targeting is ‘titanium golf clubs’ then your domain name should be something like titaniumgolfclubs.com. If the domain you are after is taken do not add numbers i.e. titaniumgolfclubs123.com or dashes titanium-golf-clubs.com because that looks spammy to the search engines. Try something like titaniumgolfclubreviews.com or toptitaniumgolfclubs.com. Lastly don’t try and stuff too many keywords into your domain because that also appears spammy.

www.namecheap.com is the service I use to register my domains.

Hosting Your Site

Once you have your own domain you will also need to find somewhere to host your site. Hosting varies greatly in price depending on how much information you wish to store and how much bandwidth your site is going to use. Fortunately to run a blog you do not need a lot of space or bandwidth therefore a basic plan is perfectly OK. You can also upgrade your account at any time if you need to.

The hosting service which Ed recommends is www.hostgator.com which I also have used and highly recommend. The $7.95 a month plan is the recommended plan as it allows you to host as many domains as you wish however like I just mentioned you can go for the $4.95 plan if you only wish to have one site and upgrade at any time to add additional sites.

Installing and Configuring WordPress

Now that you have your domain and host set up you will want to install WordPress. You can install WordPress yourself by using Fantastico which you will find in cPanel or you can use the service which Ed recommends called WordPress Direct. The advantage of using WordPress Direct is that it installs several plug-ins and makes optimizations to WordPress which would otherwise have to be done manually. It also comes with 1,500 themes which you can choose from which again saves you from having to find and install it yourself.

The free subscription of WordPress Direct allows you to install up to 3 blogs and the paid service allows you to install up to 15. Most 30 Day Challengers wouldn’t require more than 3 blogs as you only need one per niche market therefore the free service is perfectly fine.

Today’s Videos

Awesome Software And Domains

A video showing you how to register your own domain name.

How To Setup Your Own Hosting

Dan goes through the process of setting up your hosting account at Hostgator.

Install A Blog With WordPressdirect

Ed shows how to set up a WordPress Blog using WordPress Direct.

Add Content And Publish Blog

GuruBob shows how to add content to your WordPress site installed with WordPress Direct.

Summary of Day 6

WordPress is a great blogging platform and has been pretty much the industry standard system for affiliate marketers due to how well they perform in the search engines and the ease of use. If you are serious about starting an online business then I highly recommend getting your own domain and hosting account.

See you on day 7!

30 Day Challenge 2008: Day 5 – Getting Some Content

Mike Law — Tue, 05 Aug 2008 07:03:22 +0000

To promote your affiliate product(s) you will need to create content about your niche(s). This allows us to write blog posts and submit articles which will then be indexed by the search engines and hopefully result in some traffic. Today introduces a new feature of Market Samurai which will locate content related to your keywords to help you create your own content. Also if you subscribed to Google News feeds and/or Google Alerts then you should already have some info which you can create some content on.

Ed introduces a new tool from, yes you guessed it, Google, which allows you to easily make notes straight from your browser. The tool is called Google Notebook and you can get a plug-in for your browser here http://www.google.com/notebook/download

The goal for the day is to start writing some articles about 300 to 500 words long for each of your keywords. The more content you write the better but as a guide try and create at least ten articles.

Today’s Video’s

Find Article Content Using Market Samurai

GuruBob shows you how to use Market Samurai to find and analyze content on your keywords which you can then use to create your own content.

How To Write A Article

Ed shows you how to convert the content you have gathered so far using Google Reader, Google Notebook, Google Alerts and Market Samurai into your own content.

Summary of Day 5

As an experienced internet marketer I can tell you that becoming efficient at creating unique content is extremely useful as the more content you have the more traffic you can generate providing you are targeting the right keywords.

If English is not your first language or you really struggle to write content for whatever reason you can hire a ghostwriter to create the content for you.

See you on Day 6!

Wealthontap.com Has Been Reborn!

Mike Law — Mon, 21 Jul 2008 02:19:39 +0000

It’s been a long time since I posted here and have decided to breathe some life back into this site. I have been working on building niche sites with Joomla specifically concentrating on web 2.0 type community and review sites. Even though this site doesn’t receive a huge amount of traffic, only makes a few sales here and there and the domain name isn’t brilliant (it was the first domain I ever purchased and I really had no idea what I was doing, I had no idea that 18 months later I would be working full time as an internet marketer) it is now reasonably well aged and has decent PR so I thought it was worth trying to put it to better use, only time will tell!

This is now the third face lift this site has had, originally it was an “out-of-the-box” PIPS site which was my introduction to the world of internet marketing. It still uses the original PIPS newsletter however I will probably create my own in the near future.

The current design is called Populous and will be familiar to those who use Joomla and more specifically are members of the Rockettheme template club. The main site is built using Joomla 1.5.4 and this blog has been upgraded to the latest version of WordPress 2.6 prior to that I think it was 2.1 so was well due for an upgrade. Upgrade went relatively smoothly however I had the category issue that a lot of others had and considering I seem to have accumulated a lot of categories was a bit of a pain.

Since the theme was designed for Joomla I had to create a version for WordPress which I did using the Sandbox theme which is great for creating your own WordPress designs without having to build the theme from scratch. I removed all plug-ins and started again from scratch as they were all out of date. Here is a list of all current plug-ins running on this blog.

I also plan on adding the Random Posts plug-in as well as the Auto Social Poster plug-in and one other which has unfortunately just slipped my mind, oh thats right the Google XML plug-in which can be submitted to the Google Webmaster tool I haven’t done all that much research into the tool yet.

Perhaps in a future post I will list the Joomla plug-ins which I am running also.

I plan to make this site a review type site where I will research as many tools, memberships, ebooks and anything else related to home businesses and internet marketing as possible. I have already started to map out the sections of the site and as you will see I have a lot of work ahead of me!

Each opportunity, product or service will have a comment section where people who have used the opportunity, product or service can leave their own review and give it a rating. The goal is to provide people with an unbiased, honest review to aid them in making their decision.

That’s all for now I will be posting again soon once I have some content up to hopefully encourage people to leave their own reviews, I will have to come up with some incentives for top reviewers.