Day 15: Why Tumblr?

I know a lot of people are wondering is it over now that Tumblr is out of the game, and why Tumblr, why can’t I use Blogger, Squidoo, HubPages or Wordpress? Well first of all no, it is definitely not all over and secondly yes you can use any of the many web 2.0 blogging or content management systems that are available.

Some of you may also be wondering why we can’t host our own web sites as that way you don’t have to worry about someone deleting your account. There is one very crucial factor as to why everyones sites ranked so well so quickly and why in my opinion using these web 2.0 sites rather than hosting your own sites is far more beneficial in the short term and that is due to trust factor. Web 2.0 sites such as Tumblr tick all the boxes when it comes to what search engines like, especially Google, and the fact they have been around for a long time makes them extremely useful, so Google trusts whatever content is produced on these sites.

Compare that to buying your own domain and your own hosting and it simply comes down to the fact that Google knows nothing at all about your domain. Most importantly as Ed pointed out in one of his videos, new sites are far more likely to contain software generated content (spam) as opposed to content on well established sites. For this reason, as well as a few others, are why web 2.0 sites rank extremely well, not just Tumblr, but most web 2.0 type sites. I hope that explains the reasoning behind Tumblr, it was merely a preferred web 2.0 site, mainly because of it’s simplicity due to the number of newbies in the 30 day challenge.

Interestingly enough it is now very easy to find out how much competition you have for your niche phrases from other 30 day challengers by seeing how many other Tumblr blogs are appearing in the Google results for your phrases. One of the niche phrases I was considering I discovered today was also the phrase of choice for at least ten other 30DC’ers. So if you are up against a lot of other competition you may want to consider going after another phrase, especially if you are a newbie.